ORRO tanning with founder Sara Sidari

Sara Sidari is an Italian born artist and entrepreneur who lived most of her life between Australia and Italy. Orro + Co story is based on the nostalgia of her Childhood holidays along the Italian Coast and the feeling of confidence and radiance she gained during the summer time.

ORRO has been a challenging one with highs and lows but worth the fight. It began in 2016 when there was no skincare in tanning causing skin to dry out or turn it green.

Sara was set to create the first hybrid serum with skincare and then the glow where is would nourish the skin yet give you the perfect subtle glow. 

Challenges have been the obvious covid, launching a few months prior and being completely cut off just as ORRO was getting the momentum was hard. Manufacturing closing imports closing it was a tough challenge to circulate around. 

Second challenge and the most heart breaking was going through a court case with the previous partner in ORRO who had invested in the early days. Unfortunately she stole the company money just as we had a peak in sales and the first two months of launching and that was a traumatic experience and not only was I going through covid trauma but also this to win back my company which I did I was going to fight for my dream no matter what. 

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