PomPom Paddock Lorraine Sarayeldin

Lorraine Sarayeldin, founder of PomPom Paddock is a dynamic and passionate Business Owner.

PomPom Paddock is a range of simple, delicious and nutritious, plant-based products that promote health & wellbeing. Their products also allow people to boost their veggie intake easily.

The first product launched was a Cauliflower Flour Mix which has been followed by their Shake Your PomPom’s Pancake Mix, and PomPom Paddock Low Carb Cauliflower Pizza Bases.

All products are vegan-friendly, Gluten Free, Wheat Free, Dairy Free, Soy Free, GMO-Free, Free from artificial preservatives, flavours or colours. They are also endorsed by Coeliac Australia.

In just 2 months of being on the market, the range was stocked in Maloney’s and Go Vita stores with more stores due to launch shortly.

PomPom Paddock was essentially named by Lorraine’s young daughter from her obsession with cauliflower and would always point at them in the supermarket and yell “pompom pompom”.

In this Podcast episode, we talk about Lorraine’s business journey, launching the product, distribution and range extension.